Online Reputation Management Defense Services

You are not helpless in the face of negative search results. A directed, well-executed, diligent campaign will place your desired results high in the list, pushing undesirable results down to irrelevant pages where the majority of Internet users do not bother to look. 90% of searchers never look past the first page -- i.e. the first 10 results. 99% of searchers never look beyond the second page. We will work to get the undesirable results as far from those first two pages as possible.

At Abraham Harrison, LLC, our proven and well-refined methods as well as our long-established credibility gives us particular efficacy in influencing top search results. We don't engage the negative results, as this actually makes them more attractive to the search engines. We employ an assortment of tactics to chaff and flare, to draw the search engines' attention to positive and neutral results, and away from the problematic negative results.

It is not possible to make information on the Internet disappear unless the people who put the information online in the first place take it back down again -- even then, the data is often mirrored elsewhere or cached and re-served by the likes of Google and The Wayback Machine. The method is to make the undesirable results needles in haystacks -- it can be there, but only people really intent on finding it will come across it.
An online search results sanitization campaign is a long-term commitment, much like treating a cancer. It begins with a period of intense assault on the problem to beat the negatives down followed by a on-going low-level maintenance regime to keep them down. A campaign is heavily front-loaded with the ongoing maintenance being very low cost -- we can also turn those maintenance operations over to you, together with any infrastructure, content, and domain names we may have set up during the campaign.

Unlike many other companies in this field, we have no interest in holding you hostage over the years by keeping control of the mechanisms of the treatment. We are happy to turn that over to you once we get you in the clear, or if you prefer, provide you the service of keeping up the defense, however you prefer.

An online search results sanitization campaign requires subtlety convincing the search engines that what they previously believed -- i.e. that the currently highly-ranked negative results are indeed some of the most valuable and relevant results -- is no longer true, and that the neutral and positive content that we identify or create is far more valuable and relevant and therefore should rank highly, pushing the negative results down into the obscurity of lower rankings.

This requires a bit of time, 6-8 weeks of concerted effort generally, to get results moving away from where the search engines have long believed them legitimately to stand, toward the new state that we desire, with those negative results far below the neutral and positive ones.

Once we get the results moving and out of stasis, we keep them moving until we are happy with the results, then maintain them in place, so that the negative results (which naturally have their own legitimacy in the eyes of the search engines) do not move back up again. It is a bit like braces on a child's teeth which are then followed by a retainer that keeps them straight and prevents them from slipping back to their original crooked state.

Even the largest, well-known companies have used defensive SEO tactics in the face of crisis and unfavorable publicity. It works for them, and it will work for you. Negative search results are a controllable problem that can be solved with diligence and know-how. Unlike other common types of crises, negative search results will not disappear without action. However, unfavorable publicity that you may have received years ago that is still affecting perceptions about your brand can be dealt with and have its negative impact neutralized.

We have resolved difficult SEO solutions -- probably far worse than yours - in the past and come out on top. With our vast network and effective systems, we are able to provide an viable, permanent solution to most online reputation problems, and we will help with yours as well.

Generally, campaigns run a year, with the bulk of the effort in the first 4 months. After the first five to six months have passed and we have achieved a stable new order with the negative results well-buried, we will be happy to turn the maintenance over to you, if you wish, or we can continue to maintain the defensive systems for you until the end of the year.  After the first year, we're happy to continue monitoring your online reputation and maintaining your defensive systems for as long as you choose to retain our services.

That said, all of the work, all the domain names, and all the IP we generate for you is yours and we're happy to turn it over to you if you like, after the year-long contract is completed.

Abraham Harrison, LLC, bills on a retainer basis, i.e. at the beginning of the month before beginning operations. As mentioned, the effort, and the billing is front-loaded to allow an aggressive attack to beat down the negative results soundly, then backing off over time focusing over more on the lower-resource work of stabilizing the results in order to allow you to save money.

If you are interested in an online reputation management, defensive SEO, reputation defense campaign, please call us at +1 202-657-4769 or email us at info@abrahamharrison.com, and we'll be more than happy to help you!

iPerson.mobi: Instant Phone-Enabled Ride Sharing On Demand

Your idea's name

Instant Phone-Enabled Ride Sharing On Demand

Please select a category that best describes your idea

Environment: How can we help promote a cleaner and more sustainable global ecosystem?

What one sentence best describes your idea?

Imagine Couchsurfing meets Ridesharing, but instant:location-aware mobile phones connect riders & drivers going the same way to share rides real-time.

11. Describe your idea in more depth.

There are always people driving where other people would like to go. If those drivers could happily be matched up with those riders real-time and instantly, the world would save billions of car-miles a year, billions of gallons of fuel, billions of dollars, untold tons of CO2. The world would be a cleaner, happier, more social, less-trafficky place.

Why don't we do it? In the end, lack of information, really.

If you were driving to the market and your friend who lives along the way needed to go there, you'd happily give him a ride. However, if that friend were a stranger instead, and more so, you didn't know he wanted to go to the market, you wouldn't be giving him a ride.

The problem is lack of information. Couchsurfing.com proves clearly that strangers are happy to help each other out - even let them sleep in their houses - we just want some way to first check each other out a bit.

Your mobile phone knows where you are. Imagine you told it where you want to go and a back-end ride sharing system checked all drivers driving in your area to find which ones were statistically most likely to be passing you and going your way. You and those drivers would get pinged with each others' profiles, you could call each other, the driver could pick you up, and you'd share the ride.

The system would note the distance you traveled together and transfer some gas money to the driver to help him cover his costs - and it would be quite safe as the system would always know exactly who traveled with whom, when.

You got a ride, the driver got some gas money, a connection was made, gas was saved, traffic was reduced, our environment got a bit cleaner.

What problem or issue does your idea address?

The world's car "population" is growing quickly, and traffic and pollution is getting worse, particularly in rapidly-developing countries. Our environment is under huge stress and we are decades from having a world of clean cars.

Our world's human population is growing and we all need to get around - going to work, going to market, getting through life. For lots of people - people with and without cars - getting around is expensive and difficult, but absolutely essential to survival.

Currently, we have lots of cars driving around almost empty, wasting fuel and drivers' money, while lots of other people without cars going the very same way are spending lots of time, money, and effort themselves.

This is a huge inefficiency caused by nothing more than a lack of information shared, and a lack of trust. With the world's 4 billion location-aware mobile phones, we can end this inefficiency and solve these problems.

If your idea were to become a reality, who would benefit the most and how?

If Instant Phone-Enabled Ride Sharing On Demand (iPerson.mobi) became a reality, almost every single person on earth would benefit!

Anyone with a car who wanted to save gas money by sharing rides would benefit.

Anyone who needed to get somewhere quickly and easily without their own car would benefit.

And since iPerson.mobi would reduce car-miles, and the number of cars on the road, and thus traffic, fuel consumption and pollution, everyone who breathes the air, or doesn't want our polar ice caps to melt, or would like less traffic, or wants a cleaner planet for future generations would benefit.

Plus all the other living creatures on our planet would benefit from us humans living a bit cleaner...

What are the initial steps required to get this idea off the ground?

To launch the Instant Phone Enabled Ride Sharing On Demand system (iPerson.mobi), we would have to:

- develop the on-phone apps
- develop the back-end ride-sharing system that would:
-- register the location and destination of the riders
-- register the location and movements of the drivers (probably identifiable as drivers by their location and speed at which they are moving)
-- statistically predict which drivers were most likely to be passing the relevant rider and then pass his destination
-- match riders and drivers and their profiles
-- note them meeting up, track their travel together and transfer the gas money
- develop the appropriate financial transactions partnership to power the gas money transfer process
- secure relationships with the various carriers to get necessary data access
- establish a privacy regime to ensure an acceptable level of privacy for users
- develop a marketing and public relations/education campaign to rapidly build to critical mass in selected first-market countries

Describe the optimal outcome should your idea be selected and successfully implemented. How would you measure it?

The optimal outcome would be a wide adoption of the iPerson.mobi system with millions of rides being shared on a daily basis.

The system should be self-sustaining, and even profit-generating via a revenue stream coming from a small percentage of each gas money exchange transaction being charged by iPerson.mobi.

Measurement would be a simple matter of noting the number of rides shared and the number of miles traveled by multiple parties in one vehicle. Based on this information and the location of these trips, the environmental, societal, and economic impact of the venture could be clearly assessed.

Additionally, the activity in social network of profiles, feedback, recommendations, etc. would provide an additional treasure trove of information to assess and analyze the human impact of the project.

If you'd like to recommend a specific organization, or the ideal type of organization, to execute your plan, please do so here.

I would recommend Google for the technology infrastructure and international telco partnerships, PayPal for the electronic financial infrastructure, EFF for the privacy regime, and of course, Abraham Harrison, LLC for the management and the public relations efforts :-)

Abraham Harrison LLC Featured on Google

Abraham Harrison manages a successful virtual business using Google Apps Premier Edition.

Business

To many traditional PR, ad and marketing agencies, the Internet is just another medium, but to Abraham Harrison, it is another culture—one that calls for a completely new approach to marketing. "Abraham Harrison specializes in everything from blogger outreach to influencer identification, brand protection and social media consulting for clients like Friendster, Deutsche Telekom, and T. Rowe Price." "Ten percent of the people in the world influence the other 90 percent in terms of purchases and other decisions. What many companies do not realize is that the people who are tipping the scales are increasingly the world's online denizens, and they may not have fancy titles," explains CEO Mark Harrison.

Approach

When it comes to running its own business, Abraham Harrison remains true to its Internet-centric roots. Besides the two founders, the team consists of 14 contractors spread across the United States, Europe, India and Africa, who often move from one place to another for extended periods of time.

Solution

Whether they are vacationing in the Alps or living on the island of Mauritius, Abraham Harrison employees stay in touch and collaborate using Google Apps Premier Edition. "I plan to move from Washington D.C. to Berlin for a while, but it really doesn't matter because of our virtual work environment based on Google Apps," says President and COO Chris Abraham. "Google Apps gives us a structured, integrated way to stay connected and collaborate."

Abraham initially made the decision to use Google Apps based on Gmail's spam protection, generous storage quotas and ease of sifting through messages. Although Gmail was the initial allure, the extended team has quickly embraced Google Apps as an integrated communication and collaboration system. The company uses Docs & Spreadsheets to help staff track hours as well as create and collaborate on strategy documents, presentations and other client materials. Google Calendar allows everyone to work flexible hours while still saying coordinated, despite being spread across 10 time zones. Using Google Talk, employees exchange insights during conference calls, much like passing notes across a table to share ideas. And the initially unseen benefits of Gmail are becoming apparent; Abraham Harrison is often brought in to work on accounts under the auspices of larger marketing, PR or ad firms and Google Apps makes it easy and automatic for the firm to send out perfectly branded email addresses (mark@largerfirm.com).

"The integration and functionality of Google Apps just keeps getting better," says Abraham. "I am always amazed when someone sends me an email from Microsoft Outlook or another application and it gets inserted as a temporary event on my Google Calendar."

Several employees also access Google Apps not just on their PCs, but also from mobile phones and other devices like the BlackBerry. "I can be out hiking in the Alps, and still stay in touch on the work front," says Harrison. "I even use Google Gears to help ensure that when I lose Internet connectivity on a train, I don't lose any data."

Results

For Abraham Harrison, Google Apps Premier Edition gives staff powerful communication and collaboration tools that have brought productivity to the next level. Google Apps is bringing an expert team of relationship marketing experts together from around the world to produce results for clients. "Google Apps are beautifully designed, and have definitely been a factor in our rapid expansion," says Harrison. "We're big Google fans, and look forward to even bigger and better enhancements to Google Apps."

Google has also helped lower the cost of operations, says Faulkingham, who observes, "Google Apps is incredibly robust and can handle a large volume of emails, and at $50 per user, we're saving tens of thousands each year in both hard and soft costs."

About Google Apps

Google Apps is a suite of applications that includes Gmail (webmail services), Google Calendar (shared calendaring), Google Talk (instant messaging and voice over IP), and a Start Page for creating a customizable homepage on a specific domain. Google Apps offers editions tailored to specific customer needs, including a Standard Edition (ideal for family domains), Education Edition (K-12 schools, colleges and universities), Premier Edition (businesses of all sizes) and Partner Edition (Internet Service Providers and portals).

	...or to learn more, sign up for an online seminar.